LES ALIMENTS WHYTE’S

Whyte’s Foods was looking for a disruptive solution for their club-store offering as well as a way to identify the origins of the product. We developed a bold label design that featured their iconic Strub’s brand supported by appealing photography and a clear product descriptor. Most importantly we developed for them a stamp feature called Strub’s Certified – this small but significant device gave them a means to describe the origin of the product in a celebratory fashion.